This comical reality series stars "Mr. N. Paul Todd," introduced as the founder and CEO of a multibillion-dollar company, IOCOR. The professional prank begins when 12 real contestants - young, overachieving, type-A business professionals - arrive in Chicago and begin competing in frustrating and ridiculous challenges. They take their relationship with "Mr. Todd" and the competition seriously, plotting their strategies to win his approval, an enormous cash prize and a lucrative opportunity to join this powerful, yet unknown, investment organization.

Unbeknownst to these "business savvy" participants, IOCOR is a fictitious company and "Mr. Todd" is really actor William August setting out to dupe the 12 know-it-all participants. Thankfully, the $250,000 cash prize is for real!